Monday, 14 February 2011

Print advert analysis





















McFlurry Advert
I have chosen to write about the McDonalds McFlurry advert, as I thought that this goes out to most of the audience out there. The dennotation of this advert would be that you have a close up of a Smarties McFlurry. I personally think they have chosen to their Smarties flavoiur, as unlike the others this is there main trademark flavour for this type of icecream. The others, they have shown above the actual image. The Connnotated bit would be where they have placed the PoundSaverMenu at the bottom of the image. This would be to attract more customers as they would know that the ice-cream will be 1 pound. The target audience would be from kids to maybe adults. The selling point of this advert really stands out because the background is very plain, and the actual picture has alot of coulour to it.

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